Emily Kramer

Ask Attio just launched. I tried it. And it feels like where CRMs are heading. Traditional CRMs are rigid, cumbersome, and not built for the AI work we now expect. So the interesting stuff happe...

Considering hosting a hackathon series for various AI skills for marketers. Think agent building, Clay table making, AEO workflows, and vibe coding of course. Is this something you’d be intereste...

How many (regional) AI-related Super Bowl ads will we see here in the bay? How many of them will feature a man in a vest? How many of them will try to personify AI? How many of them will be absol...

Passionfroot announced their AI agent Zest today. I had to try it right away. → What is it? Passionfroot is a platform for running creator partnerships (we’re already happy users).  And Zest sits ...

I just wrote a ~3,000-word newsletter on executive dinners. Here are 10 things that actually make them high ROI… (Thanks to my go-to exec dinner expert, Sheena Badani, for her input) 1. Treat di...

Airtable announced Superagent this week. And I had to try it. This is Airtable’s first standalone AI product. You don’t need to be an Airtable user to use it. Here’s how it works: Prompt → Deep r...

As a (very) picky marketer, I’ve been loving Figma Make recently. I don’t have to waste a million credits trying to get something to look how I want it to look. I can start with something I’ve alr...

YouTube has overtaken Reddit as the top cited social source by LLMs. But there’s more you should be doing to make sure your videos can actually be interpreted by LLMs... Here’s the state of AI vi...

Imagine if you spent as much time thinking about your complements as you do your competitors. I’m hosting a workshop on Ecosystem Marketing at Exit Five’s Marketing Leadership Retreat. It's a 2-d...

Best exec dinner spots in NYC? We are vibe-coding up a list of the best group dinner spots in SF and would love to build one for NYC. We'll be sharing the lists next week in MKT1 newsletter. Kud...

1 week til my Maven course kicks off... Here's what I'll cover: Week 1: 1. Startup marketing in the AI era: What’s changed? 2. The Gen Marketer skillset: What it is & why you need it 3. A self...

Who will claim to be an OpenAI ads expert first? Who will be the first to start an agency around this?

I'm hosting an MKT1 Supper Club next week in NYC with Profound. 1 spot just opened up. If you are a growth or late-stage head of marketing or growth and want to join us on 1/21, let me know! We'...

“We’re collecting the data in Salesforce…but we haven’t built the dashboards yet. It’s in the backlog for our contractor.” This line bums me out every time I hear it. It shouldn’t be this hard. ...

You should think like a standup comedian when creating content. Dane Vahey from OpenAI argues that most content teams don’t pack in enough value. He compares great content to great comedy. It’s a...

I think we’ve seen the future of B2B marketing. In December, I hosted a 4-hour virtual Summit with ~500 marketers and 11 speakers from companies like Profound, Primer, Framer, Unify, Tofu, Closing...

We’re already halfway filled for my new Maven course: Gen Marketer Bootcamp, kicking off on 1/27! After a two-year hiatus from teaching, I’m excited to be back. I'll be sharing what I’ve been advi...

Nearly all marketing tools will have these 3 functionalities within months: 1. Enrichment 2. Agents & workflow builders 3. Prompting to generate content Get great at utilizing all 3 and you'll ...

I like to live on the edge. Meaning, I’m the kind of person who doesn’t use up the last bit of budget or submit expenses until the very last possible date. If that's you, I have a great offer. 💸 ...

Thanks for the support for MKT1 this year. I’m fortunate to receive lots of messages, but this was my favorite: “I discovered you via Lenny’s newsletter. Your guest post and Lenny sharing it on ...